Military Family Surprised with Groceries for One Year
Sep 8th, 2015
College football wasn’t the only headline last weekend. Albertsons partnered with Eckrich to honor a military veteran and his family prior to the Boise State football game on Friday.
Not knowing what to expect, retired Army Specialist Thomas Hopkins, his wife Kristina, and their two children arrived at the Albertsons store on Broadway in Boise. Representatives from Eckrich and Albertsons presented the Hopkins family with a check for one year’s worth of groceries ($13,520) and a special invitation to attend Boise State’s home opener later that evening.
“One of our foundations is to always give back to the community,” said John Colgrove, Albertsons Intermountain Vice President of Marketing and Merchandising. When asked about the experience and what it means to her family, Kristina Hopkins added, “We were shocked. I almost fell to my knees. There are no words.”
The event was open to the public and featured food samplings, bean bag tosses, live music from country artist, Ben Rue, and $50 Albertsons gift cards for every military veteran in attendance.
Eckrich presented free groceries as part of an ongoing campaign with Operation Homefront to honor and support military families. Eckrich has raised over $1 million in donations since 2012.
“Today’s event is part of our national campaign to recognize military families as Eckrich kicks off a new season of college football,” said Chuck Gitkin, Senior Vice President, Marketing, Smithfield Foods. “It is our privilege to thank the Hopkins family with one year of free groceries during Friday’s big game in Boise.”
For more information about Eckrich, click here.
To learn more about Operation Homefront, click here.
Interested in some tunes from Ben Rue? Click here.
To find out what else is going on at Albertsons Intermountain, click here.